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18. June 2025|References KADUR Group builds on CRM innovation with SmartWe To sustainably support its organic growth in the digital realm, KADUR Group relies on SmartWe—with great success.… 18. June 2025|References Weilburger Coatings navigates unknown territories with CRM As one of the world's leading coating manufacturers, WEILBURGER Coatings is closely involved in customer and process workflows when developing innovative coating solutions… 18. June 2025|CRM newsletter Customer scoring: qualifying promising leads Customers are essential to long-term success – but not all customers contribute equally. That’s where customer scoring comes into play: By using individualized scoring models, you can identify … 18. June 2025|CRM newsletter Customer Centricity: The Compass for good Business Relationships Customer centricity – in other words, consistently aligning a company with the needs and desires of its customers – is no longer a nice-to-have, but a business must-have… 18. June 2025|CRM newsletter Digital sovereignty is the key to sustainable success In an increasingly digitalized and globally connected world, one central question arises for companies: How confident and sovereign are we in managing our digital technologies and data?… 8. April 2025|Corporate News CAS Software AG recognized as one of Germany’s most innovative companies The business magazine Capital and market research institute Statista have once again recognized us as one of Germany’s most innovative companies. This is a wonderful confirmation of our strong … 3. April 2025|References Increasing Efficiency at DEUTZ Through Digital Configuration with CAS Merlin CPQ DEUTZ AG relies on CAS Merlin CPQ to efficiently manage complex customer projects. Discover how digital configuration solutions optimize the quotation process and enhance collaboration with customers… 4. March 2025|CRM newsletter Empower your future: CRM as the key to sustainable success The digital transformation has long since ceased to be a vision and is now in full swing. It has already gained a foothold in many companies, where it is bringing improvements in small or large but … 4. March 2025|CRM newsletter Unlock business potential – with new structures and better data quality It is important to pay regular attention to ‘data and CRM hygiene’, because we all know that a well-maintained CRM is a must for successful customer service.… 4. March 2025|CRM newsletter New level of customer relationship at Dietzel Hydraulik For around 50 years, Dietzel Hydraulik have represented customized solutions 'Made in Germany', and nowadays specialize in hose lines, special solutions, and ...… 14. February 2025|CRM newsletter Data maintenance made easy: address and data quality Dashboards and checklists can be extremely useful for quickly identifying and correcting incorrect or incomplete data.… 28. January 2025|Innovation Innovation meets research – our projects at CAS Software Our research projects develop technologies that connect people and drive innovation. Find out more about our work and visions…